Showing posts with label Athletic. Show all posts
Showing posts with label Athletic. Show all posts

Wednesday, December 5, 2012

H&M Bike Collection For Men


Every season H&M has a collaboration with a designer and now they have done something different.  They have partnered with UK based Brick Lane Bikes to create a collection for men.  It's a brand new idea for H&M to create clothing designed for the lifestyle of a man who bikes around town.  The team at Brick Lane Bikes put the clothing through rigorous use to test the wear-ability of the clothing.

When you see the collection you'll notice the items are all classic pieces that are already worn by men.  The benefit here is they have been designed to fit into the lifestyle of a cyclist.  It builds on the man who is concerned with the environment and chooses to bike rather than drive.  It gives functionality of cycling gear but the wear-ability of regular classic clothing.
 

 


Tuesday, July 24, 2012

Jamaican Olympic Team's Gear inspired by Bob Marley


Puma collaborated with designer Cedella Marley to create the gear for the Jamaican Olympic Team's Uniforms for London 2012.   They worked on this collection to bring together great design, comfort and show the influence of Bob Marley in the collection.  The cut, styles and designs are all inspired by the spirit of Marley.  Some of the gear even has song lyrics written inside with words of inspiration.

The London 2012 Olympic games are just days away and Jamaica is proud of their team, especially 3-time Olympic Gold medalist and 100 metre world record holder Usain Bolt.